Here’s this week’s roundup of social media success stories. We have examples from B2C, B2B, and an awareness campaign regarding the 3.11 disaster in Japan.
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Weekly Roundup: Social Media Marketing Success Stories
Every day we hear stories about mistakes companies make using social media marketing, such as Twitter hashtag disasters or deleting comments on Facebook. I like to focus on the positive, so this week’s roundup highlights social media marketing success stories.
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How facebook uses targeted advertising
Today my friend posted that she got a GoodLife Membership and as a BodyPump Instructor with GoodLife (in my spare time) I happily responded to her status update. When I clicked on the update to write my comment, I took notice of the advertising facebook was showing me. They were all related to working out or getting a better body. Continue reading “How facebook uses targeted advertising”